Did you know 1.3 billion people use Facebook Messenger?
That's a lot of eyeballs, as in a quarter of humanity. If only there were a way to capture their attention with a direct message to their Messenger account..
Say hello to Chat Bots, the latest, greatest thing to hit the Universe since dill pickle chips (it's a Canadian thing). Chat Bots marry the power of emails with the easy breezy camaraderie of texting - imagine if WhatsApp and ConvertKit had a love child that finagled its way directly into your Messenger (and heart). The result is 90% open rates (for realz), click rates beyond a media marketer's wildest dreams and sales skyrocketing past your craziest targets imagined.
And the best thing of all? Chat Bots are easier to set up than your DVR or iPHone.
Snap Bots is an easy to follow and implement course so you can have your very own Chat Bot tiptoeing into your customers' Messenger bearing glad tidings, useful tips and GIFs, which will have your cash register performing the Dance of Joy. No coding required and nothing remotely technical is involved. Within an hour, you can have your very own Chat Bot up and running, delighting your customers (and your bank account).
Snap Bots features six easy to follow and implement modules:
1. What is a Chat Bot exactly? We explain what a Chat Bot is, what it does and how it works.
2. Why Do You Need a Chat Bot? In this module, we explore the impressive statistics of Chat Bots and their practical applications to your business.
3. Create Your Bot's Voice and Personality. Bots are so much more than boring old email. Successful bots entertain while they enlighten. In this module, we'll define what your brand's "voice" is and create a personality for your bot that reflects your brand while engaging your customers. We'll discuss options for creating a custom avatar for your Chat Bot and where to find entertaining GIFs for any theme.
4. How to Set UP Your Chat Bot Here we get into the nuts and bolts of setting up your Chat Bot. With our step by step instructions, you'll have your bot up and running in no time without breaking a sweat (or heading for the vodka).
5. Setting Up a Sequence Have a product or service you want to sell? Here's where we'll explore how to create an effective sales funnel or sequence to engage your customer and warm them up so they're ready to buy when you make the offer.
6. 11 Ways to Get Subscribers - Now that you've got your bot ready to go, we'll walk through 10 easy ways to get subscribers to your Chat Bot, including a super simple (but mind-blowingly effective) method for Facebook Ads.
Bonus! How to Collect Email Addresses - Thanks to a recent integration with Zapier, you can collect emails from you Chat subscribers directly into your CRM like Slack, MailChimp, ActiveCampaign or Google Sheets. We'll walk through the steps on how to collect your subscribers email addresses for even more marketing opportunities.
Your Instructor
Larissa is pretty chatty so it's no wonder she's crazy for Chat Bots! Marketing, public relations, non-stop chatter at cocktail parties and years of building her own successful on-line business have all dove-tailed together to create the perfect storm for a Chat Bot conversation designer!
She's delighted to show you how much fun (and profitable!) Chat Bots can be for your business, even if you are uncomfortable programming your iPhone (which may or may not be true for Larissa - no judging).